Why Every Business Needs A Website
The first thing people do when seeking information about people, businesses, products and/or services is do an online search. This…
Web Design & Colors
I haven't come across anyone yet who doesn't have a favorite color or colors. For the longest time, my favorite…
25 Tips to Using Email Marketing Successfully
(Part 2)
Here are my remaining 25 tips on using email marketing successfully:
- Always have the email come from the same person at your end. It helps to create a sense of rapport and stability.
- Never use a subject or title line that is misleading; always make it descriptive of what is in the body of the email.
- On the other hand, keep it snappy. Instead of “Your November Newsletter”, use the title of one of the more important articles in your newsletter.
- Make it clear that it is okay to forward the email to others, if the subscriber likes. This form of viral marketing can grow your subscriber list over time.
- Always include links to your product pages in the body of the email.
5 Ways to Lose Business via your Website
I heard a very interesting comment on the news this morning: "Court defendants who were smartly dressed during their sentencing…
How to Maximize your Internet Resources to Gain New Clients
Today's virtual assistant will benefit greatly from having their own website to market to potential clients. Virtual Assistants can effectively broadcast their Internet and office proficiency as well as talents and skills on their website. This article outlines several internet marketing strategies that Virtual Assistants can implement immediately to increase your efficiency in marketing to potential clients.